Miris, a California-based tech startup, has raised $26 million in seed funding to advance the streaming of augmented reality (AR) and virtual reality (VR) content. The funding round, led by IAG Capital Partners, aims to bridge the gap between spatial computing and consumer accessibility.
Spatial computing, which involves creating digital 3D models of reality, has the potential to transform the music industry and other fields by integrating AR and VR into everyday experiences. However, the key challenge has been delivering high-quality, interactive spatial content to users seamlessly.
Miris addresses this challenge with its innovative technology that enables real-time streaming of dynamic spatial content without the need for downloads. This advancement paves the way for consumers to access AR and VR experiences instantly, without requiring significant data storage.
The $26 million investment, spearheaded by IAG Capital Partners—a firm known for backing early-stage tech ventures—underscores the growing interest in spatial computing. IAG Capital has previously invested in companies like beatBread, Zverse, and Wurl, all of which focus on enhancing content delivery and streaming technologies.
Marlin Prager, co-founder and CEO of Miris, emphasized the company’s mission to eliminate the bottlenecks in spatial content delivery, making it possible for users to engage with high-fidelity AR and VR experiences. “Miris delivers the only complete solution to unblock spatial content’s delivery bottleneck and allow for consumer-facing spatial streaming,” Prager stated.
The company claims to have developed the world’s first content delivery network (CDN) specifically designed for spatial content. This innovation will enable consumers to access AR and VR content on-demand, without the need for extensive data downloads or storage.
Joel Whitley, Partner at IAG Capital Partners, highlighted the importance of Miris’ technology, noting that “streaming is the preferred way to consume content” and that Miris’ solution addresses a crucial barrier to the widespread adoption of spatial computing. Whitley believes that Miris’ technology will significantly boost the market for spatial content and devices.
Miris’ leadership team brings extensive experience from both the entertainment and technology sectors, with backgrounds in Hollywood movies, video games, and enterprise tech firms.